The Casio Hello Kitty BABY-G watch celebrates the 50th anniversary of Sanrio’s beloved character. Featuring a bio-based resin band sporting printed faces of Hello Kitty as well as a backlit watch face showing a larger version.
Hello Kitty was created in 1974, and its first product, a vinyl coin purse, made its debut by on March 5, 1975. Ever since Sanrio brought the character to the United States in 1976, it has become a global phenomenon, but one area it hasn’t really dominated has been computer peripherals, despite being one of the highest-grossing media franchises of all time. So, Razer decided to collaborate with Sanrio for a collection of various computer peripherals.